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October 15, 2009
Music is serious business for Serani
It’s definitely ‘No Games’ where Serani and his music is concerned. The artiste has been taking Jamaica by storm and has now impacted the world stage with his music. Born in the mean streets of Kingston Jamaica he decided at a young age that his two other best friends who also shared the same interest in music decided to put together the infamous DASECA productions in 2001. A man of many talents Serani is just as good producing as he is an artiste. Serani will be releasing his much anticipated album No Games on October 27 and it’s one he says that everyone will enjoy…especially the ladies. So make sure you all check it out.
Yardflex caught up with the busy artiste who spoke about his number one love – the music and a whole lot more stuff.
1.Who or what inspires your lyrics?
ans:Can’t say any one person influenced me, I’ve always listen to all kinds of music.
2.who are your musical idols?
ans:I like Michael Jackson, R Kelly and the list goes on.
3.What compelled you to do music, and what did you do before?
ans:It was always music…I realized a long time that music is it.
4.What is a typical day like for you?
ans:Have breakfast, do some exercise, hit the studio. If it’s a weekend – board a plane, check in at a hotel, if the opportunity presents itself get some exercise. Nightime promoting song or album.
5.How does it feel to have your single "No Games" on heavy rotation over seas, and also a Billboard topper?
ans:Mission accomplished. I still have a lot more work to do…I always want more.
6.What is the story behind the success of "No Games?" Were there any obstacles releasing the single?
ans:One of the biggest obstacles was people not understanding me, people just hating me because I’m gifted and say a lot of stuff. They even team up against me, just to make me feel bad. A lot of that reached me, but it never fazed me.
7. How do you manage your success?
ans:My family understand my time is the biggest issue. My work is time consuming. Career wise, I’m not stupid, I’m not driving any benz…it’s all about being grounded.
8. Tell us something about Serani, that only your fiends know?
ans:That I can be a jackass.
9. Where do you see yourself in the next five years?
ans:I should be a mega superstar, hopefully with a good catalogue, touring the world, performing at all major awards, performing for over 100,000 patrons with Jamaican artistes following in my footsteps.
10. What is your favourite meal?
ans:Ackee and saltfish with yam, banana and dumpling.
11. Who is your favorite female DJ artiste?
ans:Toss up between Lady Saw and Tanya Stephens.
12. This is the Yardflex Poll Question of the week. Should condoms be distributed in the Dancehall?
ans:Yes.
13. Coffee or tea?
ans:Tea.
14. Rough around the edges or Rico Suave?
ans:It depends.
15. Bun or Bulla?
ans:Both.
16. Rough Rider or Daggerin?
ans:Rough rider.
17. Beach or Pool?
ans:Beach.
18. You ideal woman would have weave or natural hair?
ans: Natural
19. Tell us about your most memorable stage moment?
ans:It was at Summerjam on my birthday had 50,000 people tell me happy birthday.
20. What about your most embarrassing moment?
ans:’m Rico Sauve I don’t have embarrassing moments!