Caribcast TV bringing the caribbean to the rest of the world

1 Comment


Caribbean born people living in South Florida, USA, are highly privileged, due to the genius of business partners, Michael Lewis and Tyrone Robertson, who sighted a shortage of live Caribbean programming and sought to change this oversight.

Whether it's breaking political or business news, the latest dance move or hit song, Caribbean expatriates in South Florida now have another media outlet for island affairs. The cable network became a reality after more than two years of research, and now, Caribcast broadcasts programs primarily from Jamaica, Trinidad & Tobago, Barbados, Guyana and Haiti.

Caribcast TV, is a subscription television and radio service offering live news, entertainment, cultural and sports programming from the Caribbean 24 hours a day.

Since its inception, the company has signed up more than 100 subscribers, some as far away as Germany and Singapore.

Caribcast TV bundles popular Caribbean programs using Internet Protocol technology, allowing subscribers to view or listen to programs either on television with a receiver box and high-speed Internet connection, or online at

With a shortage of timely Caribbean programming in Connecticut, the idea of watching live news, sports and entertainment programs had irresistible appeal.

"It's awesome," said a customer who subscribed online, then upgraded to the receiver box to watch it on television. For him, this is a way to keep abreast of issues affecting relatives back home.

The Caribcast basic package for US$10.99 a month includes five TV and two radio channels, while Jamaica Plus at US$20.99 a month includes more selections. Family-oriented, religious and educational programs also are available. Since there's no contract required, customers can cancel subscriptions at any time.

Caribcast's entry into the South Florida market has gotten positive feedback.

In 2006, Lewis and Robertson started running a sampling of the entertainment segments from affiliate CMM TV with local advertisements in several local Caribbean restaurants on 42-inch plasma screens televisions.

The test programming generated numerous inquiries from restaurant customers wanting to get the programs at home.

"Our customers do like it a lot," said Marcia McGhie, owner of Marcia's Cafe in Lauderdale Lakes.

At Aunt I's Jamaican restaurant in Lauderhill, the response was similar. "It helps us out entertaining the customers, especially when we're busy," co-owner Cary Grant said.

As the ranks of Caribbean natives living in South Florida increases, the demand for authentic island programming will likely grow.

Participating TV & Radio channels include, but are not limited to, TVJ, CVM, RETV, JNN, MTM, RJR, FAME FM (from Jamaica); Gayelle TV, CNC3, ieTV, Ebony 104 FM (From Trinidad & Tobago), Caribvision and CBC from Barbados and other channels from the Caribbean that reflect the diverse makeup of the Diaspora.