The International Cricket Council (ICC) has reported that they have
been getting good responses from the official World Cup 2007 song done by internationally-acclaimed Caribbean artistes.
The song, entitled 'The Game of Love and Unity', was launched in
Port-of-Spain, Trinidad recently and features the voices of
Jamaican-born Shaggy, Barbadian entertainer Rupee and Trinidadian Faye-Ann Lyons.
"The Official Song has had the imput of a number of Caribbean and
Cricket World Cup (CWC) stakeholders and I think the event and the region will have a song of which they can be proud," said ICC CWC 2007 Marketing Manager, Damon Leon. Leon further added that "we have been looking forward to launching the song to the world and embracing it as part of the spirit and identify of ICC Cricket World Cup 2007.
This song will herald a burst of promotional activity as we move towards the tournament" Speaking on behalf of the artistes, Rupee stated that "it is a pleasure working on such a magnificent project. We are going to showcase the best of the Caribbean to the world, including our diverse creative talent and our hospitality when we host the tournament."
The song has been described as a 'high energy, up tempo, soca-inspired
beat with lyrics theamed around the spirit of cricket and the passion which Caribbean people have for the sport. A host of executives from the music and recording industry, CWC stakeholders, officials from the Trinidad and Tobago and Guyana Local Organising Committees (LOC), sponsors attended the launch. The Cricket World Cup will span eight weeks from March to April.
ABOUT THE ARTISTES
Rupee is the lead composer of the ICC CWC 2007 Official Song. Driven by his unique musical style which has created hits such as "Jump" and "Tempted to Touch," the popular composer and performer brings a blend of urban-influenced Caribbean music to this historic track.
Internationally-acclaimed artiste and Grammy Award winner, Shaggy, is
best known for his hit singles "Oh Carolina", "It wasn't me", "Angel" and many others.
Shaggy has been one of the biggest crossover successes in dancehall
reggae and brings his inimitable, distinctive style to the Cricket
World Cup's Official Song.
Faye-Ann Lyons is rapidly establishing herself as a musical force to be reckoned with following her Trinidad and Tobago Road March winning song "Display". She was the third woman in the competition’s history to win the prestigious award and has used this as the platform to launch an escalating solo career.
With crowd and club favourites such as "Freedom", "Lose your way" and "Send Dem", Faye Ann brings her energetic and powerful voice to CWC's Official Song.