Carib PR Newswire, KINGSTON, Jamaica, Mon. June 5, 2006: Grammy winning hip- hop artist, 50 Cent, will thrill fans with his tales from the street, when he appears at the world's greatest reggae show, Red Stripe Reggae Sumfest, in Jamaica, this July.
There has been a buzz on the streets of Jamaica since speculations were raised months ago that the hugely popular star would return to the island to perform at Red Stripe Reggae Sumfest.
After much anticipation promoters of the event, Summerfest Productions confirmed that the hip-hop icon would headline the festival's Friday night event, "Ignition on July 21 in Montego Bay.
Jomo Cato Director of Marketing for Summerfest Productions said the show is expected to be tremendously exciting with 50 Cent's inclusion.
"50 Cent is absolutely one of the most exciting personalities in music he has an aura that excites fans even before he touches the stage," said Cato. "We expect this show to be tremendously exciting and a huge favorite with our fans, when you look at the line up for Ignition, it is an event that no one in Jamaica will miss, my advice is to get your tickets early!"
When 50 cent last appeared in Jamaica in 2003, the show set venue records and was the most talked about event that year.
Cato noted that 50 Cent is quite popular in Jamaica because he has a real connection with the Jamaican audience.
"Jamaicans admire his rags to riches story and his relentless ambition. Many Jamaican's see a lot of themselves in 50 Cent, someone who is determined to make it despite the odds and has put in the work necessary to succeed," Cato added.
Carlo Redwood, Group Marketing Manager at Red Stripe, the title sponsors of the event, explained that Red Stripe was instrumental in signing the rap mogul.
"Red Stripe is responsible for bringing 50 Cent to Jamaica for Red Stripe Reggae Sumfest," Redwood stated. "Our decision to push for his inclusion in the line up this year grew out of our commitment to make this reggae show, the world's greatest and Jamaica's best. We thought that by including the rap star, who many Jamaicans admire and love, would only add to the explosive talent at this years showing."