Justin Bieber launches his own fragrance - and all proceeds go to charity

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NYC signing September 1,2009 Nintendo Store - NYC

Justin Beiber


Just when you thought Justin Beiber's influence on his teenage fans could not
get any bigger, he's now deciding what they should smell like.
The 17-year-old is launching a fruity floral scent for girls next month.
And he is cheekily calling it Someday, offering a glimmer of hope to his fans -
who call themselves Beliebers - that one day he might be all theirs.
'Let's be real, the way a girl smells is very important to a guy!'  Bieber told
WWD.

'I have such a deep connection with my fans, so creating a fragrance that I
personally love is another way I can bring them closer to my world.'
If that sounds a little creepy, there is a huge silver lining to the
endorsement.

Proceeds from sales of the perfume, which is expected to raise millions, will
all go to the singer's favourite charities including Pencils of Promise and the
Make-a-Wish Foundation.
Someday will sell for $35 or $55 depending on the size of the bottle, and the
fringe fanatic will also be launching a hair mist version of the scent.
Yes, world domination is clearly just weeks away.
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