Reggae Sumfest gears up

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For the past 18 years, Reggae Sumfest has built a solid reputation for providing
world class entertainment. Last year's show stands out as one of the best in the
entertainment industry as the festival presented international superstars  Usher
and Chris Brown alongside Jamaica's hottest and best performers. This year's
event which runs from Saturday July 16 to Saturday July 23 is anticipated to be
even better.
Stage manager Junior Taylor describes the ambitious new plans for 2011, "We are
bringing our patrons the same top quality service, but with a new twist. Sumfest
is gearing up to produce some new and exciting elements for the crowd."
The festivities will kick off with the annual beach party moving into the always
highly anticipated Dancehall night on Thursday and culminating with
International Nights 1 and 2 on Friday and Saturday.  "We are stepping up our
game this year," commented promoter Robert Russell, "fans can expect to see
Sumfest like it has never been seen before, virtually and in person."
The Sumfest team is also working to address some of the physical problems
experienced at last year's event.  "We have listened to our audience and are
making adjustments to the venue to accommodate any possible incidence of rain
have, "  remarked organizer John Gurzong. "Also, in light of the current
economic strains we have begun our campaign earlier than usual, to allow people
the time to prepare for this year's amazing showcase."
So it's time to get in the game and start preparing for "The Greatest Reggae
Show On Earth", between July 16 to 23, when Montego Bay opens its doors to the
world.
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